Design ideas and guidance

Beauty Salon logo design and rebranding

Sidonia Beauty is a premium beauty salon. The salon has been in operation for 15 years and it has grown from one entrepreneur to a team of 10 professionals – a beauty centre offering a wide range of services, from hairstyling to spa treatments, facials and makeup. In the summer of 2013, they doubled their space and hired an interior designer to completely redecorate the place.

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EBook cover design and content formatting – A case study

The Applied Cognitive Psychology Center has started a series of eBooks to publish an overview of its research programs. They wanted their eBooks to stand out not just in terms of content, but also in terms of design. We created the cover design for one eBook and we formatted the content to improve readability of the text.

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Form design example – healthcare industry

The Ultrasound Clinic of Harley Street welcomes hundreds of patients each year. All of them undergo a similar procedure which requires them to start by filling out a registration form. The Ultrasound Clinic is all about making the scan experience as pleasant as possible, so they have asked us to design a registration form that feels friendly and warm, rather than dull and unwelcoming.

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Changing your logo design: what you need to know

The greatest logos in the world were either revamped from older logos or completely changed. Whether your old logo was designed unprofessionally or doesn’t fit with your business’ brand identity anymore, a logo redesign opens up new opportunities for a more flexible design, upgraded to the latest trends.

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Printing techniques for your business card

The business card is one of the items that deserve the most attention when it comes to corporate design. A good colour scheme and beautiful typography can make your business card stand out, but will that get your business’ message across in the best way possible if printed on a plain, rectangle-shaped cardboard? Well-executed business cards make use of various materials and printing techniques to obtain innovative effects and get the look and feel that best fit the business.

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Why Good Design Is Good Business

In this 30 seconds video, Hosain Rahman, founder and CEO of Jawbone, speaks on the importance of delighting the customer and how good design means good business.

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Case Study: Logo redesign for real estate agent

Tanja Valentini is a real estate agent in Munich. In July 2013, the company faced a difficult challenge: its identity was well recognized in the market, but the logo design made an outdated impression. In order to expand online and offline, the company needed a fresh image, without losing the goodwill earned throughout the many years they have been in business.

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Logo and sticker design case study: 451 Unavailable website

Website logo design

451unavailable.org is a cool website about internet censorship, a project created by the Open Rights Group. Go check it out. We designed the logo, some of the website graphics and a sticker.

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Case study: Flyer design for ecommerce website

Akkudo is a specialized online shop for electric power supplies. They sell a wide range of batteries and adapters for amateur and professional equipment. Recently they have made a deal with a baby & parents shop to cross promote their products. The company hired us to design the flyer for this campaign.

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